TikTok’s ‘Great Lock In’ Trend Boosts Financial and Wellness Goals

As 2025 reaches its end, a growing TikTok movement known as “The Great Lock In” is encouraging individuals to achieve their wellness and financial goals. This trend invites participants to concentrate on their objectives from September 1 to December 31, fostering a resurgence of focus before the New Year.
The Concept of ‘The Great Lock In’
The term “lock in” emphasizes intense focus on tasks, reminiscent of a sister to New Year’s resolutions. It aims to help those who may have strayed from their financial aspirations throughout the year.
Personal Goals
- Julissa Mercedes, a 28-year-old finance professional from San Diego, aims to build a $2,500 emergency fund.
- Aside from saving, she is working on making new friends, establishing a morning routine, and exploring a new hobby.
Reassessing Financial Health
The Great Lock In serves as a reminder to reassess financial goals set at the beginning of the year. Lindsay Bryan-Podvin, a financial therapist, emphasizes the importance of reviewing finances to gauge monthly earnings and expenditures.
Setting Realistic Goals
Ben Markley, a personal finance educator, suggests that setting attainable objectives is crucial. Many people create ambitious changes during challenges but often struggle to maintain them. It’s important to approach this trend as a short-distance race rather than an endurance marathon.
Building Habits
- Focus on creating sustainable habits that support your financial ambitions.
- Utilize habit-tracking tools, such as reminders or apps, to stay on track.
Community Support and Accountability
Social media platforms offer valuable community resources. Participants can join groups, comment on others’ journeys, or share their experiences. Documenting progress, as Mercedes did on TikTok, enhances accountability.
Reflecting on Financial Relationships
Markley suggests reflecting on your relationship with money during this challenge. Being intentional about spending can lead to better financial outcomes. Regular reviews of spending habits, alone or with a partner, are beneficial for long-term goals.
Flexibility in Goal Achievement
If participants find that “The Great Lock In” doesn’t suit them, that’s perfectly acceptable. Markley asserts that it’s important not to feel pressured by trends. There are countless other methods to achieve financial goals, and finding what works best for the individual is paramount.
This trending challenge encourages participants to embark on a focused journey towards financial and wellness success. As the year draws to a close, it’s an ideal opportunity to reestablish commitments and goals.