Sky Sports faced backlash during the St Mirren vs Celtic match due to a significant broadcasting error. The incident occurred early in the Scottish Premiership clash when the channel unexpectedly cut to a commercial break, angering many viewers.
Overview of the Match
Celtic entered the game at SMiSA Stadium in Paisley with the intention of narrowing the gap with league leaders Hearts. The team had recently experienced a resurgence, with consecutive 4-0 victories under interim manager Martin O’Neill, following a challenging start to the season.
Fan Reactions
Viewers quickly expressed their frustration on social media after the abrupt interruption. Here are some notable reactions:
- @AJ_CELTIC: “Aw aye. Nice one Sky Sports main event.”
- @KevinTwist67: “Sky????? Gone to an ad 7 mins into the Celtic game.”
- @WFCConor: “Why have Sky gone to an ad break 10 minutes into the Celtic game?”
- @Omaghbohy67: “Did Sky just show a f*ing ad during the match???”
- @obrien_jonathan: “Two ads have just been randomly plonked into Sky’s live coverage of St Mirren v Celtic. Is this a new thing? God help us.”
Celtic’s Current Standing
As of the match date, Celtic accumulated 23 points from 12 league games, winning seven and drawing two. O’Neill, in his pre-game remarks, addressed the situation, acknowledging that he is focused on managing the team effectively until directed otherwise.
Manager’s Outlook
O’Neill noted the competitive nature of the match, emphasizing the importance of strong performances:
“I’m expecting a really tough game. It could well be [my last game].”
He also mentioned the risks of losing his position, stating, “People will want to try and make a change pretty quickly if we don’t get results.”
Match Summary
The first half of the game presented a tentative contest, with both teams struggling to find clear scoring opportunities. As the teams went into halftime, the score remained 0-0, reflecting a balanced but uneventful first period.
