BCE Inc., the parent company of Bell Canada, is implementing significant workforce reductions, impacting nearly 700 jobs. This decision is part of an ongoing organizational restructuring that commenced last year.
BCE to Cut 700 Jobs in Restructuring Efforts
The cuts represent about one percent of BCE’s total workforce, equating to 690 positions. This includes around 230 unionized roles, with most eligible employees being offered voluntary separation packages.
Reasons Behind the Job Cuts
According to spokesperson Luc Levasseur, these organizational changes aim to better align the workforce structure with the company’s strategic goals. The current reductions are designed to continue the transformation initiated last year.
- The restructuring reflects several initiatives, including:
- Migrating customers to a more resilient fibre network.
- Enhancing operational efficiencies.
Levasseur emphasized that these job cuts are part of BCE’s three-year plan, which aims to foster sustainable growth in a competitive landscape. This plan was outlined during an investor briefing in October 2025, where the company set a target of achieving $1.5 billion in total cost savings by the year 2028 through broad organizational transformation.
Previous Job Cuts at BCE
Previously, in November 2025, BCE eliminated 650 managerial positions and approximately 40 roles in its Bell Media division, with no impacts on unionized staff at that time. These earlier cuts predominantly targeted corporate departments.
Earlier in 2024, BCE reduced its workforce by nine percent, affecting about 4,800 jobs. This significant shakeup also involved selling off numerous radio stations and discontinuing several television newscasts. Prior to that, in June 2023, the company cut approximately 1,300 positions, representing three percent of its then workforce.
Financial Performance and Future Outlook
Recently, BCE reported a profit of $616 million, translating to 66 cents per diluted share. This figure shows a slight decrease from a profit of $630 million, or 68 cents per diluted share, in the same quarter of the previous year.
As part of its future strategies, BCE’s CEO Mirko Bibic announced a one-third increase in revenue targets for the company’s expanding AI sector. BCE now anticipates generating around $2 billion in revenue from AI-powered enterprise solutions by 2028, up from a prior goal of $1.5 billion.
Investing in Growth Despite Job Cuts
Alongside investments in fibre, wireless, and digital media, AI-powered solutions are a cornerstone of BCE’s three-year strategy. Levasseur stated that despite these cuts, Bell continues to invest in key growth areas, creating hundreds of new jobs across Canada.
The company expressed gratitude to departing employees for their contributions and is committed to providing support during this transition period.
