Willow by Cricbuzz has announced exciting updates for the 2026 cricket season, which starts with the ICC Men’s T20 World Cup from February 7 to March 8. These updates include live streaming options and new viewing experiences for cricket fans in the U.S. and Canada.
Free Streaming of USA Matches on YouTube
In a groundbreaking collaboration with YouTube, fans can watch all four matches involving Team USA during the ICC T20 World Cup for free. This marks the first time that ICC World Cup matches will be available at no cost on YouTube, the largest global video platform.
USA Matches Schedule
- February 7: USA vs. India at 8:30 a.m. ET
- February 10: USA vs. Pakistan at 8:30 a.m. ET
- February 13: USA vs. Netherlands at 8:30 a.m. ET
- February 15: USA vs. Namibia at 4:30 a.m. ET
These matches will also be accessible for free on Willow and Cricbuzz platforms.
Innovative Creator-Led Alternate Telecast
Willow by Cricbuzz is introducing a creator-led alternate telecast for two key matches in the tournament: USA vs. India and USA vs. Pakistan. This initiative, produced in partnership with Jomboy Media, aims to enhance the viewing experience by offering a more conversational and entertaining commentary style.
- Featured commentators include:
- Jimmy “Jomboy” O’Brien
- Liam Plunkett, former England international
- Adam Bannon, analyst and content creator
This alternate telecast will be available on Jomboy Media’s YouTube channel, which has over 2 million subscribers.
Enhanced Viewing Experience and Access
Willow by Cricbuzz is also upgrading its digital platforms to deliver a superior product experience. The improvements will allow fans to easily access live matches, replays, and highlights with higher video quality. Todd Myers, COO of Willow by Cricbuzz, emphasized the goal of making cricket more accessible. He noted that previous ICC World Cup matches often cost over $100 for pay-per-view access.
Broad Distribution of ICC T20 World Cup Matches
The ICC T20 World Cup matches will be available across various platforms, including:
- Willow TV (English-language)
- Willow 2 (Hindi-language)
- Willow Sports – free ad-supported streaming
- Willow by Cricbuzz website and app
- Cricbuzz website and app
- Willow by Cricbuzz YouTube channel
Fans can also opt for a subscription to Willow by Cricbuzz through services like Amazon, YouTube Primetime Channels, and others.
About Willow by Cricbuzz
Willow by Cricbuzz remains the premier destination for live cricket in the United States and Canada. The platform aims to enhance cricket’s visibility and accessibility, providing extensive live and on-demand coverage along with a commitment to high-quality streaming.
About Jomboy Media
Founded in 2017 by Jimmy “Jomboy” O’Brien, Jomboy Media has quickly become a leader in sports media, creating engaging content that resonates with fans. The company’s innovative approach to sports commentary is designed to engage and grow cricket’s audience in North America.
Fans can look forward to an exciting 2026 cricket season and an unforgettable World Cup experience through Willow by Cricbuzz and its innovative offerings.
