DAZN has announced the appointment of Rebecca McCloy as its new Group Chief Commercial Officer. Starting in November, McCloy will take charge of the company’s global rights and acquisitions, aiming to enhance business growth through innovative commercial strategies. This move is part of DAZN’s ongoing initiative to expand its sports rights and acquisition efforts.
Background of Rebecca McCloy
Before joining DAZN, McCloy spent 12 years at Foxtel Group in Australia. There, she was instrumental in leading commercial content acquisitions and partnerships, significantly strengthening Foxtel’s standing in the sports market. Under her leadership, Foxtel secured over 50 major domestic and international sports rights, which catered to around four million subscribers.
Transition of Leadership at DAZN
Current Chief Commercial Officer Marc Watson will transition into a new role. He will support CEO Shay Segev on several strategic initiatives. Watson, who joined DAZN in 2023 as part of the Eleven Sports acquisition, has been crucial in developing the global rights and commercial strategy.
Comments from Leadership
Shay Segev, CEO of DAZN Group, highlighted McCloy’s esteemed reputation in the sports industry. He noted her success in negotiating significant commercial agreements that secured Foxtel’s leadership in the Australian sports sector. He believes her expertise is essential for DAZN’s aspirations to be recognized as the global home of sports.
McCloy expressed her enthusiasm regarding her new role, stating her eagerness to contribute to DAZN’s global objectives. She looks forward to collaborating with Segev and the market teams to identify sports rights and commercial initiatives that enhance customer engagement and provide value to both fans and partners.
