Coca-Cola has launched a new soda in the United States that uses cane sugar instead of high-fructose corn syrup. This decision follows a request made by President Donald Trump earlier this year.
Details of the Cane Sugar Soda Launch
A spokesperson for Coca-Cola confirmed that the new beverage is rolling out to select cities and retailers across the country. The announcement about this cane sugar soda was made in July, following Trump’s statement that the company had agreed to change its ingredient.
Background on Cane Sugar in Coca-Cola Products
International versions of Coca-Cola, including those sold in Mexico, commonly use cane sugar. In the U.S., Coca-Cola already utilizes cane sugar in several products, such as:
- Simply Lemonade
- Gold Peak Iced Tea
- Costa Canned Coffee
The switch to cane sugar comes amidst ongoing discussions regarding the health impacts of ingredients used in sodas. High-fructose corn syrup, prevalent in American-made Coca-Cola, has faced criticism, particularly from health advocates like Robert F. Kennedy Jr., the Health and Human Services Secretary during Trump’s administration.
Health Implications and Market Trends
Regardless of the sweetener used, health experts warn that sugary sodas are detrimental to health. The introduction of cane sugar soda coincides with Coca-Cola’s success in promoting healthier beverage options. The company has seen a notable increase in the demand for sugar-free products, exemplified by the popularity of:
- Coca-Cola Zero Sugar, which surged by 14% globally
- The relaunch of BodyArmor
- Expanding bottled water offerings, including Smartwater
Following the launch of the new soda, Coca-Cola’s shares experienced a rise of more than 3% in early trading.
