Lions Angered as NFL Films Deletes Brian Branch Video

Detroit Lions players expressed their discontent over a controversial video released by NFL Films that featured suspended safety Brian Branch. The video was part of the “Turning Point” series and was quickly deleted from social media due to its critical portrayal of Branch.
Lions React to Brian Branch Video Controversy
Following the video’s release, Lions All-Pro receiver Amon-Ra St. Brown voiced his shock. He described the footage as shocking and overly negative, stating he could not understand the rationale behind its publication. He emphasized Branch’s good character, saying, “Brian Branch is an awesome dude… He made a mistake and he knows it and he apologized.”
Background on Brian Branch’s Suspension
Brian Branch was suspended for one game without pay for unsportsmanlike conduct. This happened after he struck Kansas City Chiefs wide receiver JuJu Smith-Schuster during a confrontation at the end of their game where the Chiefs won 30-17. His suspension was upheld after an appeal was made.
Team’s Concerns Over Media Representation
- Lions defensive lineman DJ Reader also expressed confusion over the video’s intent. He noted, “It seemed strange” to highlight past actions in a way that contradicts the NFL’s goals of promoting player safety.
- Reader further questioned the trustworthiness of the NFL, commenting, “If y’all want to release this… I can’t trust them.”
Reactions from NFL Films and Louis Riddick
Louis Riddick, who narrated the video, responded on social media. He clarified that the purpose of the “Turning Point” series is to provide a comprehensive overview of each game. He acknowledged how the clip might have been perceived negatively and assured that he would prevent future misinterpretations of his work.
The NFL also addressed the issue, explaining why the segment was removed. They stated that while Riddick spends significant time reviewing the segments with producers, the clip was deemed “overly critical” when viewed independently on social media.
The backlash surrounding the video underscores the sensitivity surrounding player representation, particularly in critical circumstances, highlighting a need for careful consideration in sports media communications.