New Winning Tradition Emerges with Danault

In the world of sports, unique traditions often emerge to celebrate victories and foster team spirit. Recently, a new culinary ritual has come into play in the NHL, spearheaded by Philip Danault from the Montreal Canadiens. This latest tradition involves a special drink dubbed the “victory iced coffee,” which Danault has popularized among his teammates.
Victory Iced Coffee Tradition Begins
The genesis of this new tradition occurred just before Game 2 of the Canadiens’ series against the Buffalo Sabres on May 8. The focus of this burgeoning ritual is none other than Alex Newhook, who scored the winning goal that led to the team’s advancement past the Sabres.
Details of the New Tradition
- Key Players: Philip Danault and Alex Newhook
- Date of Origin: May 8, during the series against the Buffalo Sabres
- Celebratory Drink: Victory iced coffee, ordered by Danault for Newhook
Newhook has embraced this iced coffee tradition earnestly. He appeared at two recent games while proudly holding his “victory coffee,” both of which were ordered by Danault. This promotional ritual first attracted attention when Danault’s wife, Marie-Pierre, posted about it on social media, highlighting the significance of the drink after a decisive victory where Newhook had scored twice in a 5-1 win.
Continued Success and Future Prospects
After the Canadiens’ thrilling overtime victory on a Monday evening, another photograph surfaced, showing Newhook once again clutching his iced coffee, credited to Danault. The team humorously requested fans to mark the moment as they noticed the trend.
The hockey community is known for its superstitions. Given the success thus far, it seems likely that this iced coffee ritual will become a staple for the team in the ensuing weeks. With Danault’s influence, the victory iced coffee tradition is likely to flourish.



