Unlock App Integration in ChatGPT: Spotify, Canva, Zillow & More

OpenAI has made significant enhancements to its ChatGPT chatbot by introducing app integration. This feature enables developers to create applications accessible directly within the chat interface. Users can now interact with various tools from well-known brands seamlessly during their conversations.
Pre-Approved Partner Applications
To kick off this new feature, OpenAI has partnered with several brands, allowing users immediate access to a selection of applications. The initial list includes:
- Booking.com
- Canva
- Coursera
- Figma
- Expedia
- Spotify
- Zillow
More partners will be added throughout the year to expand the array of available applications.
Enhancing User Interaction
The integration of apps into ChatGPT enhances user experience by allowing natural interactions. Users can discover relevant applications through suggestions from the chatbot or by simply mentioning the app by name. OpenAI stated, “Apps in ChatGPT fit naturally into conversation.” This design helps tailor the experience to the user’s context.
Availability and Future Applications
This feature is accessible to all ChatGPT users, whether using free or paid accounts. However, users in the European Union currently do not have access, though OpenAI plans to roll out the feature to these regions soon.
Future applications expected to join the ChatGPT ecosystem include:
- AllTrails
- DoorDash
- Khan Academy
- Instacart
- Peloton
- OpenTable
- Target
- TheFork
- TripAdvisor
- Thumbtack
- Uber
Developer Opportunities
Developers are encouraged to create their applications for integration. However, each submission will undergo a review process by OpenAI prior to publication. This ensures quality and user safety.
Utilizing Apps in ChatGPT
To use an app within ChatGPT, simply mention the app in your prompt. For example, saying “Spotify, create a playlist for a BBQ” would initiate the app’s functionality. Initially, users will need to connect the app, but subsequent interactions will sync automatically.
While users can ask directly for specific apps, ChatGPT will proactively suggest applications based on user inquiries, enhancing the interactive experience.
OpenAI’s integration of apps into ChatGPT signifies a major step forward in making artificial intelligence more versatile and engaging for everyday users. As more applications are introduced, the potential for ChatGPT to serve as a multifaceted tool continues to grow.