Netflix is joining forces with McDonald’s, launching a special Happy Meal lineup featuring the much-anticipated series, Stranger Things: Tales From ’85. The series debuted recently, taking fans back to Hawkins, Indiana, during the timeline between the show’s second and third seasons.
Overview of Stranger Things: Tales From ’85
The new animated series focuses on beloved characters Eleven, Mike, Will, Lucas, Dustin, and Max as they tackle fresh challenges from the Upside Down. They delve into a captivating “paranormal mystery” threatening their hometown.
Details of the Happy Meal Offer
Available starting May 5 in the United States, the Stranger Things: Tales From ’85 Happy Meal includes an array of exciting items:
- A custom-designed Happy Meal box themed around the series.
- A collectible character toy—one of 12 variants depending on the market.
- A Stranger Things activity book.
- A QR code that unlocks an interactive game.
The Interactive QR Code Experience
The QR code provides an adventurous digital experience. Players will join Dustin and his friends from the Hawkins Investigators Club as they confront lurking monsters threatening McDonald’s. Netflix emphasizes that the game will immerse participants in the show’s recognizable animation style, making them feel like part of the heroic crew.
Global Release Schedule
The Happy Meal is set to launch globally in phases:
| Date | Locations |
|---|---|
| April 28 | Canada, Brazil, Argentina, Mexico, Colombia, Panama, Peru, Slovenia |
| April 29 | Uruguay, Belgium |
| April 30 | Venezuela, Singapore, Chile, El Salvador, Ecuador, Guatemala, Honduras, Nicaragua, Paraguay, Czech Republic, Slovakia, Ukraine |
| May 1 | Norway, Azerbaijan, Bulgaria, Croatia, Finland, Hungary, Moldova, Romania, Serbia, Turkey, Hong Kong, Indonesia, Estonia, Latvia, Lithuania, Taiwan |
| May 5 | United States, Puerto Rico, Spain, France, Caribbean Islands, Costa Rica |
| Subsequent Days | Rolling out to additional countries through August 27. |
Previous Collaborations
This collaboration is not the first between Netflix and McDonald’s. The fast-food giant previously partnered with the streaming service for its Oscar-winning animation, KPop Demon Hunters, which resulted in significant sales.
Stranger Things has made its mark as one of Netflix’s flagship franchises since its premiere in 2016. The show has amassed over $1 billion in revenue through various merchandise and collaborations, making this partnership with McDonald’s a logical extension of its brand.
Stranger Things: Tales From ’85 is currently available for streaming on Netflix, and the Happy Meals are set to excite fans, both young and old.
