Ahead of Record Store Day, a “mystery vinyl” featuring pitched-down vocals has made its way into record shops across the UK and US. This vinyl, devoid of any artist name or track title, holds a surprising reveal: it features a new song by Lewis Capaldi.
Mystery Vinyl in Record Stores
Stores like Rough Trade received this enigmatic shipment, which includes plain white sleeves and unmarked records. This mystery vinyl has attracted significant attention, capturing the interest of vinyl collectors and music enthusiasts.
Free Records and Online Sales
- The records were available for free, leading to widespread distribution.
- One copy even appeared on eBay, fetching a staggering price of £2,500.
- Store employees hinted that the record was a sneak preview from a “major artist.”
Lewis Capaldi’s Confirmation
Fans speculated that the mystery artist was Lewis Capaldi due to distinctive vocal styles and romantic lyrics. Capaldi confirmed these suspicions by sharing a TikTok video of himself lip-syncing to the song’s official studio version.
Lyrics Tease
In the TikTok post, Capaldi showcased lyrics that evoke strong emotions, including themes of love and longing. He humorously remarked, “Hope you don’t hate this song as much as I hate watching myself lip-syncing to it.”
Looking Ahead
This cryptic marketing tactic has certainly increased excitement for Capaldi’s new song, set to be formally released soon. The unique approach to promoting the track has generated buzz in the music community.
