Abusive Posts Against Athletes Persist at Milano Cortina Despite Oversight

The issue of online abuse against athletes continues to be a significant concern, particularly at the Milano Cortina 2026 Winter Olympic Games. The Japanese Olympic Committee (JOC) has reported a troubling situation regarding social media posts targeting their athletes.
JOC’s Efforts to Combat Online Abuse
In recent weeks, the JOC initiated a request to remove over 900 abusive posts directed at their athletes. Despite these efforts, only around 200 of those posts have been successfully taken down.
Monitoring System Implementation
To address this persistent problem, the International Olympic Committee (IOC) has launched an artificial intelligence-based monitoring system. This technology is designed to identify and delete potentially abusive messages automatically. The system is being utilized at both the upcoming Paris 2024 Olympic Games and the current Milano Cortina 2026 Games.
For the first time, the JOC has established a dedicated office in Milan to coordinate its response team. This team consists of six individuals, including a lawyer, who are working tirelessly along with counterparts in Tokyo to ensure continuous monitoring. This approach combines AI technology with human oversight to identify harmful content effectively.
Challenges in Removal of Abusive Content
Since the initiation of the Games, the JOC has observed a steady flow of inappropriate posts, particularly after the opening ceremony on January 18. Between January 19 and February 11, the committee filed requests for the removal of 900 posts. However, the reality is that only around 200 of these requests have seen fruitful outcomes, highlighting a gap in the efficacy of the current monitoring systems.
Impact on Athletes
Japanese freestyle skier Kondo Kokone became a recent target of online abuse after her withdrawal from competition due to injuries sustained during practice. In a particularly harsh post, she was criticized for making this decision, with comments suggesting she should decline future selections. In response, Kondo took to social media, defending her choice to prioritize her health and asserting that her decisions should be respected.
JOC’s Commitment to Athlete Welfare
Ota Yuki, the Secretary General of the JOC and an Olympic silver medalist in fencing, has voiced serious concerns over the emotional impact of such comments. He emphasizes the importance of supporting athletes, particularly during challenging times. Yuki advocates for a culture where athletes are recognized for their hard work and dedication, regardless of the outcomes.
- JOC removal requests: over 900
- Confirmed deletions: around 200
- Monitoring team in Milan: 6 personnel
- Key date for requests: January 19 to February 11
As the Milano Cortina Games unfold, efforts to mitigate online abuse are crucial. The JOC continues to advocate for athletes’ rights and well-being, emphasizing the need for a supportive environment in sports.




