Burt Reynolds, the legendary Hollywood actor, developed a remarkable connection with the Pontiac Trans Am, especially during the peak of his career. Known primarily for his role in the classic film “Smokey and the Bandit,” Reynolds not only became a household name but also created a lasting legacy tied to this iconic car.
Burt Reynolds and the Pontiac Trans Am Deal
In 1977, Burt Reynolds starred in “Smokey and the Bandit,” where his character made the Pontiac Trans Am a sensation. The movie was a massive success, earning Reynolds a unique deal with General Motors (GM). This agreement provided him with a new Pontiac Trans Am every year for the rest of his life.
Unfortunately, this lucrative deal came to an abrupt end when the new president of GM decided to discontinue it. Reynolds learned that the deal was originally set for the lifetime of the former president, not himself. This unexpected change marked the end of what some considered the shortest lifetime deal in history.
The Auction of Reynolds’ Pontiac Trans Ams
After Reynolds passed away in 2018 at the age of 82, he expressed his desire to sell five of his cherished Pontiac Trans Ams. The auction took place at Barrett-Jackson in Las Vegas, drawing considerable attention due to the actor’s celebrity status and recent passing.
- The star car was a 1978 Pontiac Firebird Trans Am, crafted to resemble the iconic vehicle from “Smokey and the Bandit.”
- This particular Trans Am fetched a remarkable price of $192,500, including the buyer’s premium.
- In comparison, two other 1978 gold Trans Ams, which were not linked to Reynolds, sold for $27,500 and $36,300.
The high price achieved for Reynolds’ Trans Am reflects not only its craftsmanship but also its significance in American pop culture. It stands as a testament to Burt Reynolds’ legacy and his lasting influence on the automotive and film industries.
