A class-action lawsuit has been filed against Costco in the United States, alleging false advertising regarding its popular Kirkland Signature rotisserie chicken. The plaintiffs claim that the chicken contains two added preservatives: sodium phosphate and carrageenan.
Allegations by Plaintiffs
The lawsuit, initiated by two California residents, accuses Costco of systematically misleading customers, which they argue has cost consumers tens or even hundreds of millions of dollars. The complaint states that the company has violated various consumer protection laws, particularly in California and Washington.
Costco’s Response
In a statement released to USA Today on January 28, Costco announced that it had withdrawn advertisements referencing preservatives. The company explained, “To ensure consistency between our labeling and the in-store signage, we have removed any mention of preservatives. We use carrageenan and sodium phosphate to maintain moisture, texture, and consistency during cooking. Both ingredients are approved by health authorities.”
Claims Against Costco
The plaintiffs’ accusations of false advertising stem from statements displayed in Costco stores, on the company’s website, and on product packaging that claim the rotisserie chicken is “preservative-free.” They seek to include anyone in the U.S. who has purchased the rotisserie chicken in their class-action group.
Damages and Intentions of Plaintiffs
- The lawsuit does not specify the amount of damages being sought.
- Despite filing the complaint, the women have indicated their intention to continue purchasing Costco’s rotisserie chicken.
This legal action highlights growing consumer scrutiny regarding food labeling practices. As the case unfolds, it may influence how companies communicate product ingredients to consumers across the U.S.
