London Philharmonic and Royal Academy Defend Tobacco Sponsor Partnership
The London Philharmonic Orchestra (LPO) has expressed strong support for its partnership with Japan Tobacco International (JTI), emphasizing its importance for ongoing work. Founded in 1932, the LPO relies on this partnership to sustain initiatives like OrchLab, which engages disabled adults through music. This defense comes after the British Museum recently severed its ties with JTI, a manufacturer known for brands such as Camel and Benson and Hedges.
Background to the Partnership
The LPO’s 17-year relationship with JTI is in stark contrast to the British Museum, which ended its 15-year affiliation following consultations between the Department of Health and Social Care and the Department for Culture, Media and Sport (DCMS). Reports indicate that the British Museum’s decision arose from concerns it might conflict with the World Health Organisation’s Framework Convention on Tobacco Control.
Funding Structure of the LPO
- Arts Council England (ACE): Contributes 15% of the LPO’s income.
- Publicity: LPO characterizes its ACE support as one of the lowest amounts among European symphony orchestras.
Despite having a minimal public subsidy, LPO maintains that the partnership is crucial for its operations. A representative stated, “Without the support from JTI, we simply could not run OrchLab.” They also mentioned that JTI’s sponsorship complies with all necessary regulations.
Mission of the London Philharmonic Orchestra
The LPO is headquartered at the Royal Festival Hall in London and tours various venues across the UK, including Brighton and Saffron Walden. It also participates annually in the Glyndebourne Festival Opera, an engagement since 1964. The organization continually strives to broaden its audience and fulfill its mission of sharing music’s joy.
The Royal Academy of Arts and Its Support from JTI
Similarly, the Royal Academy of Arts (RA) has enjoyed a long-standing partnership with JTI. For over 250 years, the RA has promoted the visual arts and architecture, receiving no public funding. Its latest strategy, covering 2023 to 2028, stresses the importance of a sustainable financial foundation.
- Recent Challenges: RA has faced difficulties due to economic pressures, including inflation and changing audience behaviors.
- Expansion Plans: The RA has begun the third and final phase of its capital program aimed at enhancing its exhibitions.
A spokesperson recognized JTI as a ‘Premier Level’ corporate sponsor and highlighted the necessity of diverse funding sources to maintain operations. The RA assures adherence to a stringent gift acceptance policy when considering donations.
Conclusion
In conclusion, both the London Philharmonic Orchestra and the Royal Academy of Arts defend their partnerships with JTI as essential for their financial health and operational capabilities. These relationships highlight the complexities and ethical considerations surrounding corporate sponsorship in the arts sector.




