Bills vs. Chiefs Crucial for Keon Coleman, GM Beane’s Trade Strategy

The upcoming NFL matchup between the Buffalo Bills and Kansas City Chiefs is generating significant interest as both teams vie for dominance in the AFC. This highly anticipated game, set for Sunday in Orchard Park, has implications for the playoff race, particularly regarding the No. 1 seed in the conference.
Keon Coleman Under the Spotlight
A key player to watch on the Bills is wide receiver Keon Coleman. As the team navigates through the 2025 season, Coleman’s performance is under scrutiny. After a slow start in training camp, he appeared to find his rhythm, creating a strong connection with quarterback Josh Allen.
In Week 1 against the Ravens, Coleman showcased his potential with seven receptions for 95 yards and a touchdown. However, his production has since diminished, raising concerns about his effectiveness within the offense. Over the next six games, Coleman averaged just 25.8 yards per game, a stark contrast to his explosive opening performance.
Performance Metrics
Despite increased opportunities, his statistics reflect an alarming decline. The following metrics highlight his struggles:
| Year | Yards/Route Run | Yards/Target | Air Yards/Target | EPA/Target |
|---|---|---|---|---|
| 2024 | 1.72 | 9.8 | 15.16 | 0.34 |
| 2025 (Week 1) | 1.38 | 6.8 | 10.26 | 0.10 |
| 2025 (Weeks 2-8) | 1.08 | 5.5 | 9.51 | -0.18 |
When comparing Coleman’s status to other receivers, he ranks in the lower half in key areas such as yards per route run and yards per target. The Bills expected more from him this season, but the decline in his performance metrics has put his role into question.
Implications of the Upcoming Game
This week’s match against the Chiefs is particularly crucial for Coleman. With the NFL trade deadline approaching on Tuesday at 4 p.m., his performance could influence the Bills’ strategy moving forward. If he struggles again, Buffalo’s management may explore other options to enhance their receiving corps.
Additionally, the Bills recently brought back receiver Gabe Davis to the practice squad. Davis, who previously had a strong connection with Allen, might soon return to the field. His presence could disrupt Coleman’s potential targets if he resumes his pre-injury form.
Defensive Challenges
As the Bills prepare for the Chiefs’ dynamic offensive lineup, attention turns to their defensive strategy. Underestimating quarterback Patrick Mahomes and his array of talented receivers could prove disastrous. The defensive unit, especially the secondary, must step up to contain the potency of this high-scoring Chiefs team.
Defensive ends Greg Rousseau and Joey Bosa will be pivotal in pressuring Mahomes. A strong performance from the Bills’ defensive front is essential, particularly given the vulnerabilities in the Chiefs’ offensive line.
Facing the Chiefs is always a challenge, and this upcoming game holds significant weight for both teams. The Bills must perform at their best to remain relevant in the relentless race for playoff positioning.
As the stakes rise, all eyes will be on Keon Coleman, his development, and the potential reshaping of the Bills’ offensive strategy. The results from Sunday could determine not just this game, but also the direction of the season for Buffalo.




