Supermarket Reintroduces Popular £20 Mystery Boxes Valued Over £100

Lidl is set to launch an exciting sale of £20 mystery boxes this Friday, featuring a range of intriguing products valued at over £100. Known for its unique offerings in the “middle aisle,” the supermarket provides shoppers with affordable yet quirky household items, from kitchen gadgets to personal electronics.
Details of the Mystery Box Sale
On Friday, October 24, starting at 10 AM, Lidl will make available 1,500 bright blue mystery boxes for eager customers. Each box is packed with a distinctive selection of products. Last year, the boxes sold out in less than an hour, so shoppers are encouraged to act quickly.
What’s Inside the Mystery Boxes?
The contents of the mystery boxes vary significantly, but shoppers can expect to find items such as:
- Electric Stapler & Nailer (£7.99)
- Parkside Insulated Flask (£4.99)
- Breville Iced Coffee Maker (£29.99)
- Active Noise Cancelling Headphones (£19.99)
Additionally, 150 lucky boxes will include a special “Bonus Item Coupon,” which can be exchanged for even more valuable prizes, such as a Sharp 43 Inch 4K Ultra HD Roku TV or a Rowing Machine, each over £100 in value.
The Popularity of Mystery Boxes
Mystery boxes have gained significant traction on social media, especially on TikTok, where unboxing videos attract tens of thousands of views. One shopper shared her excitement about receiving an electric Oral B toothbrush, a toastie maker, and other unexpected treasures in her box.
About the Middle Aisle Concept
Lidl’s middle aisle strategy, inspired by competitors like Aldi, aims to draw customers in with enticing merchandise that operates on a “when it’s gone, it’s gone” basis. Experts note that this model successfully boosts overall store traffic and encourages purchases of everyday products.
How to Maximize Savings at Lidl
To get the most out of your Lidl shopping experience, consider signing up for the Lidl Plus rewards app. This mobile application allows you to accumulate points that can be exchanged for discounts and free items with every purchase. The best deals are usually available between 7 AM and 8 AM when items are often reduced by over 30%.
For anyone looking to dive into the mystery box trend, be ready this Friday to claim your box before they sell out. Whether you’re after a surprising bargain or simply enjoy the thrill of discovering new products, Lidl’s mystery boxes promise to deliver excitement.