As the NBA season approaches, NBC is set to welcome Michael Jordan back to its broadcasts in a new role. The network will feature Jordan as a “special contributor,” providing insights and analysis throughout the season. This announcement comes just ahead of the season-opening doubleheader scheduled for October 21, 2025.
Michael Jordan’s Role in NBA Coverage
During a recent Sunday Night Football broadcast, NBC showcased a promotional segment that highlighted Jordan’s upcoming contribution. This segment includes an interview between Mike Tirico and Jordan, giving fans their first glimpse of this collaboration.
Segment Details
NBC has announced that Jordan’s primary feature will be a segment titled “MJ: Insights to Excellence.” This segment is expected to debut during the league’s opening night doubleheader. Although the network plans to air this series throughout the NBA season, the frequency of its broadcasts remains unspecified.
Jordan’s Limited Involvement
The announcement of Jordan’s involvement surprised many, given his limited engagement in basketball media since retiring. Reports indicate that the 62-year-old legend will mainly participate in pre-recorded segments that focus on analyzing the game. CNBC’s Alex Sherman noted that these segments will be incorporated into pregame and halftime presentations.
Audience Expectations
Despite some criticisms regarding the scale of his contribution, Jordan’s return is anticipated to generate significant viewer interest. Fans of the sport are keen to hear insights from one of the greatest players in basketball history. His perspective on the current state of the NBA promises to be a unique addition to NBC’s coverage.
