Uber is evolving its app into an AI Development Hub with a new pilot program aimed at US drivers and couriers. This initiative allows participants to earn extra income by performing microtasks that assist in training AI models. Tasks include audio voice recordings, image uploads, and document submissions in various languages.
Overview of Microtasks
The microtasks vary, offering simple prompts such as uploading images of vehicles or recording spoken language. For instance, uploading a Spanish menu can earn a driver up to one dollar. This effort positions Uber’s freelance workforce to compete against established companies like Scale AI and Amazon’s Mechanical Turk, which rely on low-cost labor for data annotation crucial to AI development.
CEO’s Vision for Flexible Work
CEO Dara Khosrowshahi shared this vision during an event in Washington, DC. He emphasized the goal of creating the best platform for flexible work. This announcement aligns with various enhancements aimed at improving driver and courier interactions with the app.
New Features and Updates
- Redesigned trip offer cards provide more information before drivers accept trips.
- A heatmap indicates high-demand areas, aiding drivers in locating lucrative spots.
- Women Rider Preferences enhance safety for female drivers by allowing them to choose female riders.
- Options to set minimum ratings for riders to boost driver comfort.
The new heatmap categorizes areas by demand, from red for shortest wait times to purple for surge pricing. This innovation equips drivers with data to maximize their earnings efficiently.
Support for Drivers
Uber aims to address long-standing concerns about deactivations by modifying access to certain earnings opportunities rather than a full platform deactivation. The company noted that drivers can respond to complaints against them, ensuring fairness in the process.
Additional Improvements in Driver Experience
Uber is introducing a Delayed Ride Guarantee, rewarding drivers more for delays caused by riders or unforeseen circumstances. Tipping reminders are also enhanced to encourage riders to appreciate their drivers’ service better.
Overall, these developments position Uber as a forward-thinking platform, enhancing the experience for its drivers while integrating AI capabilities into its operations. As this pilot unfolds, it remains to be seen how drivers will embrace these new microtask opportunities.
