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LNER Introduces WhatsApp for Real-Time Passenger Travel Updates

London North Eastern Railway (LNER) has launched a new WhatsApp Channel aimed at enhancing passenger communication. This initiative will provide real-time service updates, travel information, and alerts about any disruptions along their routes.

Real-Time Travel Updates via WhatsApp

The WhatsApp Channel operates as a one-way communication tool. Passengers will receive notifications directly from LNER’s Service Delivery Team. However, they will not be able to send messages back through the channel.

  • Live service updates
  • Travel advice
  • Disruption alerts

Customers are encouraged to subscribe to the WhatsApp Channel for seamless access to critical travel information. Notifications are turned off by default, so it is essential to activate them ahead of traveling.

How to Enable Notifications

  • Click the bell icon in the WhatsApp app to subscribe.
  • Turn off notifications after completing your trip to avoid excess communication.

Zoe Belhomme, LNER’s Communications Transformation Manager, highlighted the importance of this service. “Our customers book tickets from various platforms, making it challenging to communicate effectively. The WhatsApp Channel allows anyone with the link to access information, regardless of where they purchased their ticket,” she stated.

Belhomme noted that informed passengers tend to have greater confidence and satisfaction during their journeys. This new channel is just one of many ways LNER aims to enhance the travel experience by ensuring customers receive timely updates.

Passengers interested in utilizing the new LNER WhatsApp Channel can subscribe through the provided link on their website.

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