BLACKPINK has reached a significant milestone with their new EP titled “DEADLINE.” This follows the group’s successful all-arena DEADLINE World Tour, which took place in 2025, showcasing their discography across 16 cities and 33 concerts. The tour celebrated each member’s solo achievements, highlighting JISOO, JENNIE, ROSÉ, and LISA’s individual musical endeavors during the group’s hiatus.
BLACKPINK’s Music Evolution with “DEADLINE”
The “DEADLINE” EP marks BLACKPINK’s first major music release since achieving a No. 1 spot on the Billboard 200 chart with their album “Born Pink” in 2022. This new project features a shift to English lyrics for all four tracks, indicating a strategic move towards global pop markets. The EP was initialed with the summer single “JUMP,” produced in collaboration with Diplo, which peaked at No. 28 on the Billboard Hot 100.
Key Tracks from the EP
- “Me and my” – This track features hip-hop elements but doesn’t introduce significant innovation, focusing on empowerment within the context of friendship.
- “Champion” – Co-written by EJAE, this song combines synth-rock with a powerful anthem-like chorus. Despite its catchy nature, it risks falling into commonplace pop tropes.
- “Fxxxboy” – A mid-tempo gem where JISOO showcases emotional strength, highlighting the complexity of flirtation while defying traditional gender roles in its lyrics.
- “JUMP” – A bold fusion of EDM and country-pop that solidified BLACKPINK’s longstanding chart success, becoming their longest-running hit on multiple charts.
- “GO” – This is the first collaboration where all four members contributed as songwriters. The powerful lyrics and dynamic production encapsulate BLACKPINK’s essence and versatility.
Collaborators and Production Team
The creative powerhouse behind “DEADLINE” includes long-time collaborator TEDDY, along with newcomers like Chris Martin from Coldplay and hitmakers Cirkut, EJAE, and others. The collective efforts of these talented individuals are apparent in the sophisticated sound of the EP.
Conclusion
BLACKPINK’s “DEADLINE” not only reaffirms their impact on the music industry but also highlights their progression as artists. The EP has received attention for both its innovation and the individual talents of its members. It appears that the future holds even more exciting developments for BLACKPINK as they continue to shape the global pop landscape.
