Sky News is set to launch a new flagship breakfast show titled Mornings with Ridge and Frost. This program, premiering on November 3, will be hosted by acclaimed journalists Sophy Ridge and Wilfred Frost. The show promises a blend of in-depth news analysis and engaging conversations tailored to everyday life.
Key Features of Mornings with Ridge and Frost
- Premiere Date: November 3, 2023
- Hosts: Sophy Ridge and Wilfred Frost
- Show Times: Weekdays from 7 AM to 10 AM
- Podcast: Cheat Sheet with Ridge and Frost, available weekdays from 6 AM
- Engagement: Viewers can interact via social media and WhatsApp.
About the Hosts
Sophy Ridge is renowned for her previous roles, including hosting the Politics Hub and being the first woman to present the Sunday morning political show, Sophy Ridge on Sunday. She expressed her excitement, stating that hosting the morning show feels like a significant achievement.
Wilfred Frost has an extensive background in broadcasting, having previously presented Sky News Breakfast and contributed to CNBC, NBC News, and MSNBC. Frost described the opportunity as a privilege and looks forward to delivering insightful coverage of global events.
Viewer Engagement and Content Expansion
The new morning show will not only feature live broadcasts but will also extend to digital and social media platforms. Special video content will be available, enhancing viewer interaction. Additionally, the morning newsletter, following the success of the Sky News Money newsletter, is currently in development.
Program Structure
Mornings with Ridge and Frost will air Monday to Thursday. On Fridays through Sundays, the program will be hosted by popular presenters Anna Jones and Kamali Melbourne. Gareth Barlow will provide wraparound coverage during key early morning and late morning time slots.
Looking Ahead
According to David Rhodes, executive chairman of Sky News, the morning show represents a commitment to high-quality journalism. With Ridge and Frost at the helm, viewers will receive expert interpretations of crucial news affecting their lives. This innovative programming approach is designed for today’s digitalnews landscape.
