BOYLE Sports Enhances Sponsorship Through Two New Raceday Events

Newbury Racecourse has entered a significant partnership with BOYLE Sports, the leading independent bookmaker from Ireland. This collaboration focuses on two new dedicated race days set for 2026, enhancing BOYLE Sports’ sponsorship involvement in British horse racing.
Introduction of Race Days
BOYLE Sports will sponsor two special racing events at Newbury Racecourse. The dates for these events are January 14th and February 17th. As part of this agreement, the bookmaker will also sponsor three races during each event.
Strengthening Presence in Horse Racing
This partnership reinforces BOYLE Sports’ commitment to one of the UK’s most notable racing venues. Additionally, it builds upon their existing sponsorship of the prestigious Group 1 BOYLE Sports Lockinge Stakes, a key highlight of Newbury’s racing calendar.
Statements from Key Officials
Liam McKee, Head of Sponsorship at BOYLE Sports, expressed enthusiasm about the extended partnership. He stated, “We’re delighted to extend our partnership with Newbury Racecourse and continue building on what has already become a hugely valued relationship.”
Jordan Coates, Sales & Partnerships Director at Newbury Racecourse, echoed this excitement. He highlighted the significance of BOYLE Sports’ increased involvement, stating that these race days would serve as excellent platforms for engaging racing fans. Coates added that the addition of these fixtures aligns with BOYLE Sports’ growth strategy in the UK.
Importance of This Partnership
- Date of Events: January 14th and February 17th, 2026
- Number of Sponsored Races: Three races per event
- Featured Event: BOYLE Sports Lockinge Stakes in May
This enhanced relationship between BOYLE Sports and Newbury Racecourse creates more opportunities for both the racing audience and the bookmaker, reinforcing their shared commitment to the sport. The partnership promises to deliver exciting experiences for fans while showcasing the vibrancy of British horse racing.




