Kendrick Lamar’s much-anticipated sixth album, titled “GNX,” was released in November 2024. This surprise launch followed a brief teaser video shared just an hour before the album drop. After a three-year hiatus, Lamar returned to the music scene with an album rooted in West Coast rap, bringing attention back to his hometown of Compton. The initial reaction from fans and critics was overwhelmingly positive, earning Lamar nine Grammy nominations for the upcoming 2026 awards, including prestigious categories such as Album of the Year and Song of the Year.
Kendrick Lamar’s Collaborators: A Look at the Hitmaking Team
The success of “GNX” owes much to the extraordinary collaboration between three key producers: Jack Antonoff, Sounwave, and Mustard. United under the honor of Variety Hitmakers’ Producers of the Year, these artists represent diverse musical backgrounds.
- Sounwave: A consistent collaborator with Lamar since 2009, Sounwave has also worked with major artists like Beyoncé and Taylor Swift.
- Jack Antonoff: Recently joining Lamar’s circle, Antonoff has collaborated with prominent figures such as Sabrina Carpenter and Lana Del Rey.
- Mustard: Known for shaping contemporary L.A. hip-hop, Mustard has produced standout tracks for various artists, including YG and Ty Dolla $ign.
The Creation Process of “GNX”
Work on “GNX” initiated shortly after the release of Lamar’s previous album, “Mr. Morale & the Big Steppers.” The trio of Lamar, Sounwave, and Antonoff developed a unique creative chemistry. They produced between 80 to 100 songs, eventually narrowing it down to the final twelve tracks on the album.
During this creative period, the producers formed what Antonoff describes as a “weird little secret society.” Their process was experimental rather than formulaic. “The beginning of it was throwing paint on the wall,” Sounwave noted, as they crafted a distinctive West Coast sound.
Hit Tracks and Their Impact
Among the standout tracks on “GNX” are “Not Like Us,” “Luther” featuring SZA, and “TV Off” featuring Lefty Gunplay. “Not Like Us” heralded the album’s sound and was released during Lamar’s public dispute with Drake. The track resonated with fans, helping to build momentum for the album.
The track “Luther” serves as a prominent highlight, sampling Luther Vandross and Cheryl Lynn’s classic hit from 1982. It emerged from a collaborative effort characterized by contribution from all involved, resulting in a track that is both nostalgic and innovative.
Challenges and Risks
The producers faced numerous challenges while finalizing “GNX.” Antonoff recounts working on mixes late into the night, ensuring that every detail was polished before the album’s release. The risks they took creatively have paid off, redefining boundaries in their approach and resulting in a record that appeals to a wide audience. “There’s no boundaries,” Sounwave emphasized, underlining their desire to innovate continuously.
Conclusion
“GNX” symbolizes a pivotal moment for Kendrick Lamar and his collaborators, highlighting their commitment to reshaping the landscape of modern music. As the album continues to receive acclaim, its impact on the musical world is unmistakable.
