AMC Theatres has announced an exciting new offering for popcorn lovers: the AMC Popcorn Pass. This annual concession pass will grant members of the AMC Stubs loyalty program a remarkable 50 percent discount on large popcorn every day. Priced at just $29.99 per year, this pass also includes a free refill on popcorn daily.
Launch Date and Details
The AMC Popcorn Pass will officially launch on Cyber Monday, December 1. The date coincides with the anticipated holiday box office season, featuring high-profile releases such as Wicked: For Good, Zootopia 2, and Avatar: Fire and Ash.
Promotion Overview
- Discount: 50% off large popcorn
- Price: $29.99 annually before taxes
- Free refill: One daily refill included
- Effective period: Available immediately through December 31, 2026
AMC CEO Adam Aron has emphasized the popularity of popcorn as part of the movie experience. In several locations, the price for a large popcorn can reach up to $11.99, positioning it similarly to other menu items like chicken tenders and pizza.
Membership Conditions
The AMC Popcorn Pass can be purchased year-round, not limited to its launch date. However, there are specific conditions:
- The discount applies only to in-theater purchases.
- Mobile orders are not eligible for the discount.
- Passholders must show a valid photo ID to redeem the discount.
This new pass replaces the previous AMC CLASSICS Annual Bucket promotion, which was limited to certain locations initially operated by Carmike. The AMC Stubs program has attracted tens of millions of members, offering various membership tiers to enhance the moviegoing experience.
“The AMC Popcorn Pass makes it easier than ever for guests to enjoy the treat they love each time they visit,” stated Carrie Trotter, Senior Vice President of Marketing for AMC. This offering promises to provide exceptional value to families and movie enthusiasts alike as they enjoy their cinematic experiences.
