Lululemon has revealed its Team Canada uniforms for the upcoming 2026 Olympic and Paralympic Winter Games, set to take place in Milan and Cortina d’Ampezzo, Italy. The Games will occur from February 6 to February 22, 2026. This announcement marks Lululemon’s third consecutive role as the official outfitter of Team Canada.
Key Features of Team Canada’s 2026 Olympics Uniforms
The newly designed athlete kit was showcased by Lululemon in collaboration with the Canadian Olympic Committee and the Canadian Paralympic Committee. The uniforms highlight a strong Canadian identity while emphasizing functionality and inclusivity.
Design Elements
- The opening ceremony outfits prominently feature a reimagined red maple leaf.
- A maroon quilted vest layered over a knee-length jacket exemplifies the design.
- Innovative materials ensure insulation and adaptability for varying weather conditions.
Focus on Inclusivity
In an effort to enhance accessibility, Lululemon has introduced adaptive footwear and unique styles tailored for seated athletes. Features include abrasion-resistant fabrics, braille labels, and magnetic zippers. This adaptive approach signals a commitment to inclusivity for all athletes.
Collaboration with Athletes
Lululemon actively engaged with top Canadian athletes to gather insights for the uniforms. Calvin McDonald, CEO of Lululemon, emphasized the collaboration, stating that feedback from athletes helped shape a kit focused on style, function, and innovation.
Notable ambassadors, including hockey player Sidney Crosby and Olympic skier Cassie Sharpe, have endorsed the designs. Cassie Sharpe highlighted the innovative details, including a topographical map printed beneath the outer layer of waterproof mesh.
Team Attire and Usage
Team Canada athletes, coaches, and support staff will wear this kit during key moments throughout the Games. This includes the opening and closing ceremonies, medal presentations, and daily life within the Athlete Villages.
Closing Ceremony Design
The closing ceremony look features a large-hood jacket, designed for versatility with built-in straps for carrying. This thoughtful design aims to provide comfort during warmer weather.
Upcoming Paralympic Games
The Canadian Paralympic Committee also praised Lululemon’s commitment to creating an inclusive uniform, ensuring athletes feel comfortable while representing their nation. The Paralympic Winter Games will take place from March 6 to March 15, 2026.
As Team Canada prepares for these significant events, the new uniforms reflect a blend of pride, functionality, and inclusive design, making a statement on the world stage.
