Samuel L. Jackson is recognized for a significant new role that transcends traditional film. Instead of starring in a blockbuster, he has taken part in a powerful advertisement promoting renewable energy. Released in July, the commercial is a collaboration with Vattenfall, a prominent Swedish power company.
Highlights of the Vattenfall Advertisement
The one-minute ad features Jackson on a dramatic coastal landscape, where he discusses the advantages of wind energy. Notably, this project showcases 11 wind turbines strategically positioned near a golf course owned by former President Donald Trump in Scotland.
Promoting Renewable Energy
- Jackson promotes seaweed farming integrated with wind power.
- He emphasizes the dual benefits of energy and habitat creation.
- The commercial targets the importance of sustainability over fossil fuels.
In an engaging delivery, he remarks on the wind turbines as a “middle finger to CO2,” illustrating his support for combating climate change. Moreover, he highlights how these turbines can also act as artificial reefs, fostering marine life.
Impact of the Campaign
Although Jackson was not directly referenced in political contexts, the advertisement served as a subtle critique of Trump’s anti-wind-farm rhetoric. It quickly gained traction, amassing an impressive 600 million views within just four days of its launch.
Global Reach
This ad has resonated across 33 countries, demonstrating the widespread appeal of Jackson’s environmentally-focused message. His participation marks a significant moment in advocating for climate leadership.
As Samuel L. Jackson ranks among 2025’s Top 100 Climate Leaders, this advertisement underscores the vital role celebrities can play in promoting sustainable initiatives and shaping public opinion on climate change.
