New Shelter CEO: ‘Our Role May Need to Evolve’

The new CEO of Shelter, Ms. Elliott, emphasizes the organization’s evolving role in addressing homelessness. She advocates for a collective approach to improve the housing system, while firmly opposing rogue landlords. Collaboration has been key in her previous successes, notably in her tenure at the National Council for Voluntary Organisations (NCVO), where she helped develop the Civil Society Covenant. This initiative aims to enhance partnerships between civil society and government.
Shifting Strategies in the Housing Sector
Ms. Elliott believes that tackling the systemic injustices of the housing system requires diverse strategies. Her approach combines detailed policy work with bringing together various sector groups and empowering local communities. Despite advocating for collaboration, she assures that Shelter will continue its strong advocacy in campaigning for change.
National Plan to End Homelessness
Prior to Christmas, the UK government unveiled its National Plan to End Homelessness. This comprehensive strategy aims to address all forms of homelessness, prompted by a stark rise in households in temporary accommodations. As of June 2025, over 132,410 families were in temporary housing, including approximately 172,420 children.
Critique of the Government’s Approach
While the plan’s focus on prevention is viewed positively, Ms. Elliott points out significant shortcomings. She argues that it fails to tackle the underlying causes of homelessness, notably the unfreezing of Local Housing Allowance rates, a key demand from housing advocates. She asserts that resolving homelessness necessitates building 90,000 social homes annually to create lasting solutions.
Vision for Ending Homelessness
When asked about the strategy’s goal of halving long-term rough sleeping, Ms. Elliott reiterated Shelter’s stance: “No one should sleep on the streets.” She insists that individuals at risk must have immediate access to support and emergency accommodation.
Labor Relations and Staff Welfare
Shelter has faced scrutiny regarding its staff pay and working conditions. In late 2022, a series of strikes arose due to concerns over these issues. Recently, around 500 union members voted on potential strike action, which was ultimately averted when an agreement was reached with the union. This deal includes a two-hour reduction in the workweek, equivalent to a pay rise of over 5%, along with additional leave days.
Ms. Elliott expressed satisfaction with the resolution, emphasizing the organization’s commitment to prioritizing the fight for safe and adequate housing for all.
Upcoming Goals at Shelter
Looking forward, Ms. Elliott’s primary focus remains on providing immediate support to those currently homeless. She reiterates the necessity of addressing discrimination within the housing system, labeling it not just broken but biased. Her proactive agenda involves engaging with various organizations, including the race equality thinktank, The Runnymede Trust.




